- Introduction to Facebook Ads
- Unlocking opportunities by learning Facebook Ads
- Setup your Business Account for Facebook Ads (Business Manager)
- Setup your Ad Account, Page (If you don't have one already) & Pixel
- Learn how to Verify your Domain and Configure Web Events for your Pixel
- Create your first Facebook Marketing Campaign
- How to structure your Campaigns, Adsets & Ad Creatives
- How to split test different Audiences and Creatives
- How to create Custom Audiences
- How to create Look Alike Audiences
- How to structure different Audiences when Scaling.
This course is for people who want to learn how to run Facebook Ads.